Service Package/ Investor Presentation

Raising funds for a disruptive cleantech company based in the UAE seeking investment for their revolutionary technology.

Market Strategy, Commercial Due Diligence, Technological Due Diligence, Investment Pitch Deck Creation

Want Personalized Help for your Business?

Our AI Strategy Consultant

Let Marvin analyse your needs.

Try Now

Talk to Our Team

Discover how we can support your needs.

Let's Talk

Client Background

The client is an American UAE-based HVAC/R and 3 phase motor assets venture that revolutionizes these legacy systems by transforming them into efficient, smart solutions. Their innovative technology integrates both software and hardware components, managed by an advanced AI control system. 

Delivery Team

1 Ex-Simon-Kucher & Partners Associate Consultant (2 Years) 

Deployment

Remote

Duration

5 Weeks

Engagement

Objective

Craft a compelling investment pitch deck to boost investor trust and secure the necessary funds from regional venture capitalists for the client’s revolutionary technological advancements in legacy HVAC systems.  

Approach

Taken

Market Research & Competitor Analysis 

  • Conducted a detailed competitive analysis by identifying key players, performing SWOT analysis and providing recommendations for operational, commercial, and legislative strategies. 
  • Provided a quick glance at the top three competitors, including an overview of all products, services, and pricing details and understood their unique value propositions. Additionally, compared their touchpoints, targets, commonalities, funding raised and conducted a detailed analysis of their services. 

Customer Segmentation & Pricing Strategy

  • Identified B2B client’s employee challenges, such as a lack of long-term strategy and unclear goals, poor employee engagement and generic wellness programs. Segmented employees based on characteristics like mode of work, company sizes and employee personas. Analyzed demographics, including gender, age groups and ethnicity.    
  • Experimented with different strategies such as value-based pricing, competition pricing, penetration pricing, freemium model, and cost-plus pricing.  
  • Gained insights into subscription and setup fees through competitor analysis, allowing for a comprehensive understanding of pricing structuresc in the market. 

Market & Operational Strategy

  • Made a detailed document with various market strategies for the company such as enhancing google ranking, utilizing ads on different platforms, attending industry events and conferences and incorporating client testimonials and referrals.  
  • Derived a compelling sales pitch narrative by highlighting the company’ clear value proposition of addressing HR challenges faced by B2B clients. 
  • Enhanced the current sales strategy by helping with target customer segmentation, developing a sales pitch framework and planning an acquisition strategy to drive growth and customer acquisition.  
  • Created a foundational operational strategy including SOP, AI integration, Automation along with a structured short-term and long-term plan as a part of the scaling strategy.  

Revenue and Cost Analysis

  • Created a cost worksheet that includes one-time costs and variables such as marketing, sales, technology, and third-party providers. Analyzed these total fixed and variable costs to conduct a detailed pricing analysis.
  • Conducted a sensitivity and scenario analysis using details such as the number of employees, implementation fees and the number of months.  
  • Developed a cost forecast to understand the average initial cost to break even, ensuring a comprehensive approach to financial planning and sustainability. 

Impact

Created

Empowered the client to make informed decisions for the successful launch of their health and wellbeing digital startup, considering industry trends, competitor landscapes, and key priorities.  

Want

Personalized

Help

for Your

Business?

Our AI Strategy Consultant

Let Marvin analyse your needs.

Try Now

Talk to Our Team

Discover how we can support your needs.

Let's Talk

Discover Relevant Case Studies

Want to understand more -

Get in touch

with StrategyConnect team

Connect with us today and let's start a conversation that can transform your goals into reality.

StrategyConnect deploys specialized talent on demand. We are one of the largest networks of independent consultants and industry experts driving the adoption of flexible workforce in the Middle East.

Copyright @ 2024 StrategyConnect Inc. All Rights Reserved.

StrategyConnect deploys specialized talent on demand. We are one of the largest networks of independent consultants and industry experts driving the adoption of flexible workforce in the Middle East.

Copyright @ 2024 StrategyConnect Inc. All Rights Reserved.